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TH
THE RETINOTIME

Wrinkle Day Milk UV SPF 50+ PA++++

SPF 50+ · PA++++ Tone-up Brightening veil from mineral & tone-up formulas; evens skin tone. JP Japan jp-domestic Formulation variant: jp-domestic. Region-specific reformulations are tracked as separate products.

Ethanol high in list plus octinoxate, retinyl palmitate, and iodopropynyl butylcarbamate raise sensitivity flags; hybrid milk wears reasonably elegant.

◉ HYB Hybrid filters Hybrid filters — Combines mineral and chemical filters for balance of protection and feel. ((· BS Broad spectrum Broad spectrum — Blocks UVA + UVB across the full sun-damage spectrum. F F-FREE Fragrance-free Fragrance-free — No added fragrance or perfume — lower irritation risk for reactive skin.
66.2
Composite
Composite score · independent
Ranks #1090 of 1558 in the current catalogue. Ethanol high in list plus octinoxate, retinyl palmitate, and iodopropynyl butylcarbamate raise sensitivity flags; hybrid milk wears reasonably elegant.
Composite is a weighted blend: UV 25% · Modernity 10% · Sensitivity 15% · Environment 10% · Elegance 15% · Health 25%.
Verdict Should you buy it?

Hybrid milk pairing zinc oxide with octinoxate and Bemotrizinol, plus niacinamide and retinyl palmitate. Fragrance-free, but ethanol sits high in the list and iodopropynyl butylcarbamate adds a known preservative sensitizer.

Pros
  • Hybrid system includes Bemotrizinol (Tinosorb S) for UVA
  • Fragrance-free formula
  • Niacinamide and centella for skin support
  • Lighter wear than an all-mineral milk
Cons
  • Ethanol ranks high in the INCI list
  • Contains octinoxate, a legacy UVB filter
  • Retinyl palmitate raises photo-sensitivity questions
  • Iodopropynyl butylcarbamate is a known sensitizer

Who it's for: Buyers wanting a lighter Japanese mineral-hybrid SPF who tolerate alcohol-forward textures; not suited to sensitive or reactive skin.

01 Score breakdown
UV protection How well the product blocks UVA + UVB across the spectrum at the stated SPF/PA. 99
Filter modernity Penalises legacy filters (octinoxate, oxybenzone); rewards photostable next-gen filters. 77
Sensitivity safety Risk for reactive skin — fragrance, alcohol, known sensitisers. 38
Reef / env. safety Reef toxicity, biodegradability of UV filters and surfactants. 65
Cosmetic elegance Spread, finish, white-cast, comfort on skin. 60
Health safety Endocrine concerns, systemic absorption signals across the formula. 50
02 Composition · key UV filters 3 filters resolved
UVB 290–320nm UVB (290–320nm) — covered UVA-II 320–340nm UVA-II (320–340nm) — covered UVA-I 340–400nm UVA-I (340–400nm) — covered
Zinc Oxide Mineral Physical filter — sits on skin and reflects UV. Reef-safer.
Octinoxate Legacy Older organic filter. Photostable in combination; some literature concerns.
Bemotrizinol Modern Next-gen photostable filter; low irritation profile.
03 At-a-glance facts
Protection
Filter type Mineral filters (zinc oxide, titanium dioxide) sit on skin and reflect UV. Chemical filters absorb UV. Hybrid blends both.
Hybrid
Broad spectrum Protects across both UVA and UVB ranges. UVA causes aging and deeper damage; UVB causes burns.
Yes
Formulation & feel
Texture How the formula feels at application — milk, gel, cream, spray, stick, essence, lotion, powder, or cushion.
Milk
Finish How the formula looks on skin once dry: matte, natural, dewy, or glowy.
Natural
Tinted Adds sheer pigment (iron oxides) that masks the white cast common to mineral filters and gives a skin-tone finish.
No
Fragrance-free No synthetic perfume added. Not FDA-defined in the US; the EU requires 'Parfum' + the 26 named allergens on the label. 'Unscented' differs — may contain masking fragrance. Botanical oils still scent.
Yes
Alcohol-free No drying short-chain alcohols (alcohol denat., SD alcohol, ethanol). Does not refer to fatty alcohols like cetyl or stearyl alcohol, which are emollients.
No
04 Full ingredient list (INCI) 44 ingredients
MODERN FILTER 1 LEGACY FILTER 1 MINERAL FILTER 1 ADDED FRAGRANCE 0 NATURAL FRAGRANCE 0 ALCOHOL 1 WATCH 0 ACTIVE 5
Active ingredient (pending review)· Niacinamide Vitamin B3 — barrier + brightening. ·Other ingredients (pending review)·Water·Butylene Glycol· Zinc Oxide Mineral UV filter — physical block; reef-safer. · Ethylhexyl Methoxycinnamate Octinoxate — endocrine-disruption literature. · Alcohol Drying short-chain alcohol — can compromise the skin barrier and disturb the film if used in high amounts. ·Isotridecyl Isononanoate·Phenyl Trimethicone· Bis-Ethylhexyloxyphenol Methoxyphenyl Triazine Tinosorb S — broad-spectrum, very photostable. ·5-triazine (pending review)·Triethylhexanoin·Cyclopentasiloxane·Trimethylsiloxysilicate·Isoparaffin·Retinyl Palmitate· Centella Asiatica Leaf Extract Centella — calming, repair. ·Hydrolyzed Elastin·Hibiscus Sabdariffa Flower Extract·Creatinine· Hydrolyzed Hyaluronic Acid Hyaluronic acid — humectant. ·Hydrolyzed Soy Protein·Hydrolyzed Collagen·Yeast Polysaccharide·Betaine·Hydrolyzed Soy Protein Ferment (pending review)·Symphytum Officinale Leaf Extract·Polyhydroxystearic Acid·PEG-40 Hydrogenated Castor Oil·Zea Mays Oil·Silica·Polyacrylamide·Isostearic Acid·Hydrogenated Polyisobutene·Vp/Eicosene Copolymer·Methicone·Xanthan Gum·PEG-30 Dipolyhydroxystearate·Laureth 7· Tocopherol Vitamin E — antioxidant. · Ethylhexylglycerin Humectant — the workhorse hydrator. ·Iodopropynyl Butylcarbamate·Phenoxyethanol
Source: brand-published INCI. Last verified 19 Jun 2026. Show in detail
01 Active ingredient Pending review
02 Niacinamide ACTIVE Vitamin B3 — barrier + brightening.
03 Other ingredients Pending review
04 Water Water
05 Butylene Glycol Butylene Glycol
06 Zinc Oxide MINERAL FILTER Mineral UV filter — physical block; reef-safer.
07 Ethylhexyl Methoxycinnamate LEGACY FILTER Octinoxate — endocrine-disruption literature.
08 Alcohol ALCOHOL Drying short-chain alcohol — can compromise the skin barrier and disturb the film if used in high amounts.
09 Isotridecyl Isononanoate Isotridecyl Isononanoate
10 Phenyl Trimethicone Phenyl Trimethicone
11 Bis-Ethylhexyloxyphenol Methoxyphenyl Triazine MODERN FILTER Tinosorb S — broad-spectrum, very photostable.
12 5-triazine Pending review
13 Triethylhexanoin Triethylhexanoin
14 Cyclopentasiloxane Cyclopentasiloxane
15 Trimethylsiloxysilicate Trimethylsiloxysilicate
16 Isoparaffin Isoparaffin
17 Retinyl Palmitate Retinyl Palmitate
18 Centella Asiatica Leaf Extract ACTIVE Centella — calming, repair.
19 Hydrolyzed Elastin Hydrolyzed Elastin
20 Hibiscus Sabdariffa Flower Extract Hibiscus Flower Extract
21 Creatinine Creatinine
22 Hydrolyzed Hyaluronic Acid ACTIVE Hyaluronic acid — humectant.
23 Hydrolyzed Soy Protein Hydrolyzed Soy Protein
24 Hydrolyzed Collagen Hydrolyzed Collagen
25 Yeast Polysaccharide
26 Betaine Betaine
27 Hydrolyzed Soy Protein Ferment Pending review
28 Symphytum Officinale Leaf Extract
29 Polyhydroxystearic Acid Polyhydroxystearic Acid
30 PEG-40 Hydrogenated Castor Oil PEG-40 Hydrogenated Castor Oil
31 Zea Mays Oil
32 Silica Silica
33 Polyacrylamide Polyacrylamide
34 Isostearic Acid Isostearic Acid
35 Hydrogenated Polyisobutene Hydrogenated Polyisobutene
36 Vp/Eicosene Copolymer VP/Eicosene Copolymer
37 Methicone Methicone
38 Xanthan Gum Xanthan Gum
39 PEG-30 Dipolyhydroxystearate PEG-30 Dipolyhydroxystearate
40 Laureth 7 Laureth-7
41 Tocopherol ACTIVE Vitamin E — antioxidant.
42 Ethylhexylglycerin ACTIVE Humectant — the workhorse hydrator.
43 Iodopropynyl Butylcarbamate Iodopropynyl Butylcarbamate
44 Phenoxyethanol Phenoxyethanol