Naked Sundays Recalls 'Collagen Glow' Priming SPF After Tests Hit SPF 21
A glowy 'priming' SPF50+ that testing suggested couldn't clear SPF 21 is a reminder that prep-step products aren't a substitute for real sunscreen.
Naked Sundays recalled all unexpired batches of its Australian-made Collagen Glow 100% Mineral Perfecting Priming Lotion SPF50+ in August 2025 after testing indicated the base formulation was unlikely to exceed SPF 21, with some tests as low as SPF 4; the US-made version was reported unaffected.
Industry observers note that SPF testing failures like this one reinforce a core message: a product's labeled number is only as good as its verified formulation, and prep-step or 'priming' SPF products should layer on top of, not replace, a tested dedicated sunscreen.
Questions we get a lot
Why did Naked Sundays recall its Collagen Glow priming SPF?
The brand paused and then recalled all unexpired batches of the Australian-made Collagen Glow Priming Lotion SPF50+ after testing indicated the base formulation was unlikely to exceed SPF 21, with some tests as low as SPF 4. That's well below the SPF50+ on the label. The company's update page details the affected product.
Was the US version of the product affected?
No. According to reporting on the recall, the issue was tied to the Australian-made formulation, and the US-made version was unaffected. This is why checking where your specific batch was made matters when a recall is region- or factory-specific.
Should I rely on a priming SPF as my only sunscreen?
This recall is a good argument against it. A priming lotion sits between skincare and makeup, but if its tested SPF falls far below the label, you'd be under-protected without realizing it. The safer approach is to use a separate, dedicated broad-spectrum sunscreen and treat any priming SPF as a bonus layer.
r/AusSkincare: 'I've been using Naked Sundays Collagen Glow as my only SPF before makeup, now they're recalling it for testing below SPF 21. Do I need to start over with a proper sunscreen?'