How Round Lab's Birch Juice SPF Topped 100+ Rivals for NBC's No. 1 Face SPF of 2025
A Korean drugstore sunscreen out-scored luxury and US classics in a major editorial test — here's what the panel actually measured.
NBC Select named Round Lab's Birch Juice Moisturizing Sunscreen (SPF 45) its No. 1 face SPF of 2025 after testing more than 100 formulas from over 60 brands, using lab SPF and UVA measurement alongside a dermatologist-led wear panel.
Editorial testers and the dermatologists on NBC Select's panel emphasized that the ranking blended objective lab readings with real-world wear, so a top finish reflected both measured protection and how the formula felt across a day of use.
Questions we get a lot
Which sunscreen did NBC Select rank No. 1 for 2025?
NBC Select named Round Lab's Birch Juice Moisturizing Sunscreen (SPF 45) its No. 1 face SPF of 2025. The pick came out of a broad editorial test of sunscreens from many brands. It topped both luxury and established US options in the lineup.
How was the NBC Select sunscreen test conducted?
NBC Select tested more than 100 formulas from over 60 brands. The evaluation paired lab SPF and UVA measurement with a dermatologist-led wear panel. That combination weighs both measured protection and how a formula performs through a day of real use.
What SPF is Round Lab Birch Juice sunscreen?
The Round Lab Birch Juice Moisturizing Sunscreen that earned the top spot is rated SPF 45. It is a moisturizing daily facial formula. NBC Select highlighted its performance in both lab measurement and wear testing.
r/AsianBeauty: 'Did Round Lab Birch Juice really beat 100 other sunscreens, or is this just marketing? What did the testers actually measure?'