Topic
Trends & Social Media
articles.
Every Trends & Social Media article in the journal — sourced, science-led, zero hype.
- Trends Sunscreen and the 'Clean Beauty' Confusion When 'natural' marketing collides with actual sun protection. Read it →
- Trends Mid-Year Sunscreen Trend Report What blew up, what flopped, and what's actually good. Read it →
- Trends The 'UV Tracking to Tan Faster' Trend Is a Bad Idea Using UV-index apps to maximize tanning, debunked. Read it →
- Trends The Best Tone-Up Sunscreens for Summer 2026 (Glow Without the Cast) Tone-up SPF brightens and blurs while it protects — but only if it doesn't leave a flat white cast. These three nail the balance. Read it →
- Trends How to Talk Friends Out of the Anti-Sunscreen Trend A kind, sourced script for the group chat. Read it →
- Trends The Cost of Sunscreen Misinformation, in Real Cases Why bad SPF advice isn't harmless. Read it →
- Trends Why Gen Z's Sun Habits Worry Dermatologists The survey data behind dermatologists' concern, and how to flip it. Read it →
- Trends Skin Cancer Awareness Month: Debunking the Year's Worst SPF Myths Clearing up misinformation when it matters most. Read it →
- Trends Is 'Sunscreen Contouring' Smart or Silly? We examined the viral technique of applying SPF strategically instead of all over. Read it →
- Trends The 'SPF in Everything' Trend: Helpful or Hype? SPF moisturizers, primers, lip balms: do they actually count? Read it →
- Trends April's Viral SPF: Worth the Hype or Hard Pass? TikTok's newest sunscreen obsession, reviewed honestly. Read it →
- Trends Skinimalism Meets Sun Protection The 'less is more' trend that still leaves one product non-negotiable. Read it →
- Trends March Trend Watch: The Sunscreens Going Viral This Spring What's blowing up on TikTok — and whether it's worth buying. Read it →
- Trends Fact-Checking the 'You Don't Need Sunscreen' Influencers Where wellness content quietly crosses into dangerous advice. Read it →
- Trends 'Sunscreen Causes Cancer' — Tracing Where the Myth Came From We followed a single piece of misinformation back to its source. Read it →
- Trends Tanning Is Trending Again — Here's What's at Stake 'Tanmaxxing' is back on your feed, but the risk math hasn't changed. Read it →
- Trends DIY Sunscreen Is Dangerous — Here's the Chemistry Why That viral 'natural sunscreen' recipe offers basically zero protection. Read it →
- Trends January's Skincare Trend Report: What's Worth It, What's Noise Cutting through the new-year skincare hype with science. Read it →
- Trends Gen Z Forgets Sunscreen More Than Any Generation — The Data 64% of Gen Z respondents admit they often skip sunscreen, so let's fix the friction. Read it →
- Trends Is Sunscreen Actually Bad for You? A Calm, Sourced Answer The anti-sunscreen panic, addressed without the drama. Read it →
- Trends Sunscreen Myths That Went Viral — Fact-Checked Your FYP lied to you. Let's clean it up. Read it →
- Trends Your 2026 Skin Resolution: The One Habit Dermatologists Beg You to Keep New year, same sun: daily SPF is the highest-ROI resolution you'll make. Read it →
- Trends K-Beauty's 2025 Export Boom: Sunscreen Helps Korea Hit a $11.4B Record The K-beauty wave on your TikTok feed is now a measurable economic story - and sunscreen is one of the products carrying it. Read it →
- Trends How to Read the UV Index Like a Pro (And Why Tanfluencers Misuse It) The UV Index is a free, location-specific warning system, not a tanning leaderboard, and reading it right keeps you off the burn line. Read it →